NEWSROOM

Color in full bloom, an immersive floral experience with Alexandre Benjamin Navet and Van Cleef & Arpels 

August 16, 2021

Alexandre Benjamin Navet, Van Cleef & Arpels

To celebrate the vitality of nature throughout the year, Alexandre Benjamin Navet (French Artist, and winner of the 2017 Van Cleef & Arpels’ Grand Prix Design Parade Toulon) and Van Cleef & Arpels have collaborated in opening an artistic pavilion in the Galleria boutique located in Seoul from August 24th to September 6th 2021.

 

Tender, positive, benevolent nature imbued with vitality has always been a source of inspiration for Van Cleef & Arpels which appreciates the marvelous sight of flowers blossoming and displaying their radiance. The Maison is ready to welcome in a new spring and continue its collaboration with Alexandre Benjamin Navet. With the same magic found in a blooming garden covered by morning dew, the pavilion has been turned into a dreamlike world of drawings.

 

 

This immersive experience will give visitors the dream-like impression of strolling through an open sketchbook, in a blend of architecture and drawing.